The better-for-you beverage company said Alexandre Ruberti will replace Amy Taylor, who resigned to run a National Women’s Soccer League team, as president and CEO.
What happened
Zevia appointed Alexandre Ruberti as president and CEO of the better-for-you beverage company. He replaces Amy Taylor, who resigned to lead the National Women’s Soccer League’s Angel City Football Club.
Ruberti, who joined the Zevia board of directors in August 2024, has more than 25 years of experience in consumer-packaged goods, primarily within the beverage industry. He spent 16 years at Red Bull in senior leadership roles and held various positions at Coca-Cola bottlers and at Celsius Holdings.
Why it matters
Taylor will continue to serve as a member of Zevia's board and work with Ruberti through Aug. 7 to “facilitate a seamless transition.”
An executive change at Zevia could be just what the struggling beverage maker needs to add some fizz back to flat sales, especially as PepsiCo, Coca-Cola and other soda upstarts launch competing healthier offerings.
The California-based beverage maker went public in 2021 at $14 a share and today trades for about $1.30. Sales were around $161 million in 2025, down slightly from 2022, its first full year as a public company.
This news brief is based on reporting published by Food Dive on 2026-06-16. The original report is linked below.
Food Dive
https://www.fooddive.com/news/red-bull-coca-cola-celsius-executive-CEO-zevia/822996/This independent news brief is based on the public source identified above. It is an original summary or translation, not a reproduction of the source article. Rights in source text, research, trademarks and images remain with their respective owners; images are used under the licence or permission identified in the credit. Rights holders may contact rights@goodproductasia.com with evidence of ownership. Verified concerns will be corrected, replaced or removed promptly. This report is not investment, legal, medical or purchasing advice.
