Campbell’s CEO: ‘Tough decisions’ loom for struggling snack business

While the Goldfish maker is making progress to improve the operation, its top executive warned the turnaround will “take some time” amid a challenging environment.

What happened

The Campbell’s Company is poised to make some “tough decisions” across its snacking portfolio as the food maker faces challenges amid a pullback in consumer demand for chips, pretzels and other offerings.

The Goldfish and Late July maker said organic growth in snacks fell 4% during its third quarter following efforts by Campbell’s to stabilize its fresh bakery business and weakness in salty products, which make up about a third of its snacks business. Profitability in the unit also declined, slipping 32%.

Why it matters

“I recognize that our performance remains well below expectations,” Mick Beekhuizen, Campbell’s CEO, said in prepared remarks.

Beekhuizen added that while the “overall performance [of our snacks business] needs to improve,” the company is starting to make progress. Goldfish, for example, was stable for the second quarter in a row as the company focused on promoting the brand to families with kids.

The New Jersey company plans to focus on innovation, marketing and offering the right pack sizes at the proper price points for salty snacks. Beekhuizen added that Campbell’s expects to make some “tough decisions” in snacks that may include “rationalizing” its product portfolio and prioritizing investments for certain brands.

This news brief is based on reporting published by Food Dive on 2026-06-10. The original report is linked below.