Kim Kardashian has closed down her KKW Fragrance brand ahead of a relaunch that will include new branding and name.
What happened
Posted by Louise Prance-Miles | Apr 7, 2022 | Marketing, North America, Products |
Why it matters
THE WHAT? Kim Kardashian has closed down KKW Fragrance ahead of a relaunch that will include new branding and name.
THE DETAILS Kardashian announced the hiatus via the KKW Fragrance Instagram account, with the brand shutting down from 1st May, 2022.
The reality star penned, “On May 1st at midnight, KKW Fragrance will be shutting down the website so that we can relaunch fragrance in the future under a brand-new name — and under a new web store where you can purchase from all beauty categories under one site.
This news brief is based on reporting published by Global Cosmetics News on 2022-04-07. The original report is linked below.
Global Cosmetics News
https://www.globalcosmeticsnews.com/kim-kardashian-closes-down-kkw-fragrance-ahead-of-relaunch-with-new-branding-and-name/This independent news brief is based on the public source identified above. It is an original summary or translation, not a reproduction of the source article. Rights in source text, research, trademarks and images remain with their respective owners; images are used under the licence or permission identified in the credit. Rights holders may contact rights@goodproductasia.com with evidence of ownership. Verified concerns will be corrected, replaced or removed promptly. This report is not investment, legal, medical or purchasing advice.
